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Home » Le Méridien Reintroduces Brand in Rome
Design

Le Méridien Reintroduces Brand in Rome

By Corris LittleJune 8, 20172 Mins Read
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Le Méridien Visconti Rome
Le Méridien Visconti Rome

ROME—Le Méridien Hotels & Resorts has marked a milestone: reintroducing the brand to Italy and completing a renovation and conversion to debut Le Méridien Visconti Rome. Owned and managed by the Toti Group, the hotel features custom-designed guestrooms and suites, a transformation of the hotel’s public spaces, including Le Méridien Hub, the brand’s signature lobby concept.

“After reintroducing the brand’s flagship hotel in Paris last year, Le Méridien continues to bring glamour to travel with the opening of Le Méridien Visconti Rome, showcasing the best of Italian design and our bold Destination Unlocked positioning,” said George Fleck, VP, global brand marketing & management, Le Méridien Hotels & Resorts.

Located in the Prati district, situated between the Spanish Steps and the Vatican, the hotel has 240 guestrooms and suites. Led by ara Design International, the property’s redesign is rooted in a classic Italian style with understated, geometrical references to Rome’s architecture, including the Pantheon.

“Le Méridien brand’s philosophy complements the distinctive traits of Italian culture, art, design and music,” said Marina Toti, CEO, Le Méridien Visconti Rome.

The hotel’s interior design is a contemporary take on mid-century modernism, offering a material palette of marble, wood and natural textures juxtaposed with vibrant textile blocks and references to the work of Italian designer and architect Gio Ponti, who was popular during the time of the building’s initial construction.

On-site amenities include the Longitude 12 Bar & Bistro, which is a coffeehouse by day and a cocktails venue by night. There is also a rooftop terrace, offering views of the city, and 10 flexible meeting rooms. 

 

Architecture+Interiors Brands Italy Le Méridien Hotels & Resorts Le Méridien Visconti Rome Openings Renovation/Construction
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