CHICAGO—Hyatt Hotels Corp. has introduced a new leadership structure for Miraval, which the company acquired earlier this year.
Marc Ellin, Hyatt SVP, operations, Americas, will assume increasing responsibilities for Miraval Group, including oversight of operations, sales and marketing. He will report to Steven Rudnitsky, Miraval Group president and CEO. Rudnitsky will continue to lead Miraval through September 30, at which point he will step down.
“Steve has led a seamless integration and built a strong foundation for the brand’s growth,” said Mark Hoplamazian, president and CEO, Hyatt Hotels Corp. “Steve will continue to lead us through the transition, then step down at the end of September after accomplishing his goal of further setting the table for Miraval’s continuing development. We are happy that Marc will work with Steve for three months before moving into this new role—Marc lives Miraval’s core principles and is the right person to maintain Miraval’s growth and unique spirit.”
Three other Miraval Group executives—Tom Botts, chief marketing officer; Paul McCormick, SVP for Miraval operations; and Meredith Nicklas, corporate director of finance—will also depart upon completion of their integration and transition roles.
“These leadership changes are natural, evolutionary and appropriate at this time, both for Miraval and the greater Hyatt organization. Our intention is to build upon the outstanding contributions made by Steve and his team,” said Hoplamazian. “We are deeply appreciative of Tom, Paul and Meredith for their outstanding contributions in positioning Miraval for much continued success.”
Hyatt acquired Miraval in January 2017 as part of Hyatt’s acceleration of its growth strategy by expanding beyond traditional hotel stays. Hyatt is committed to operating Miraval as an independent brand that leverages Hyatt’s resources and customer base, and is moving ahead with its strategy to develop Miraval destination wellness resorts in targeted markets, while building a greater depth of expertise in wellness and mindfulness, according to the company.