BETHESDA, MD—Marriott International has revealed its plans to open 2,700 Moxy hotel rooms in key cities throughout Europe by the end of 2016. With a goal of 150 Moxy hotels and 25,000 rooms by 2020, the company expects to sign at least 4,200 rooms in 2015 alone.
The announcement follows the debut of Moxy Milan Malpensa, Italy in September and the news that the brand is entering the U.S market with eight identified properties slated for major metropolitan locations, including three in New York City (Chelsea, Midtown and Lower Manhattan), San Francisco, Seattle, New Orleans and Chicago.
“The launch of Moxy Milan was a defining moment for the brand; its first hotel in a gateway city that has met with widespread approval. Its continued expansion in the U.S will extend its appeal to new markets and help to establish it as a truly international brand,” said Amy McPherson, president and managing director of Marriott International, Europe. “We expect that the next few years will show significant growth, helping to build brand presence so travelers can familiarize themselves with a new affordable design hotel concept.”
In partnership with Vastint Hospitality as the owner and developer, and franchise partners, Nordic Hospitality and Zleep Hotels for Moxy Copenhagen, the following Moxy hotels are expected to open by end 2016:
• Moxy Munich Airport, Germany (winter 2015): located five minutes from the main terminal
• Moxy Eschborn, Germany (early 2016): located 10 minutes from downtown Frankfurt and 15 minutes from Frankfurt Airport
• Moxy Frankfurt Gateway Gardens, Germany (summer 2016): located in the campus of Gateway Gardens, walking distance to Frankfurt Airport terminal 2
• Moxy Aberdeen Airport, U.K. (mid 2016)
• Moxy Berlin Ostbahnhof, Germany (early 2016): near Alexanderplatz, Prenzlauer Berg and the River Spree
• Moxy London Royal Docks, U.K. (fall 2016): close to the ExCel Exhibition Areas and Canary Wharf
• Moxy London Stratford, U.K. (summer 2016): next to Europe’s largest shopping center and adjacent to the Olympic Park
• Moxy Oslo Exporama, Norway (summer 2016): next to one of the largest exhibition grounds between Oslo and Oslo Airport
• Moxy Copenhagen, Denmark (summer 2016): close to Scandiagade, which has seen much development in recent years for offices, retail and residential developments
• Moxy Essen, Germany (winter 2016): located right in the city center of the West German City of Essen, a short walk from one of the busiest train stations in Germany
• Moxy London Heathrow Airport, U.K. (winter 2016): located on Bath Rd. with quick access to Heathrow’s terminals
Moxy Hotels redesigns the traditional economy hotel experience, allowing guests to work, play, connect and enjoy, while surrounded by bold design and contemporary style, according to the company. Moxy Hotels offer vibrant lobby spaces, 24/7 self-service grab and go, ample plug-ins for personal devices and free WiFi.