NEW YORK—The Trump Organization is scrapping plans for its Scion and American Idea Hotels brands. “The Trump Brand is the…
Browsing: Scion
NEW YORK—Trump Hotels has revealed plans for a new midscale brand—American Idea Hotels. And, the first location for the upper-upscale…
LOS ANGELES—Naysayers looking to dampen the industry’s continuing enthusiasm for doing deals at this point in the lodging cycle were…
Trump. It’s one of the most talked about names right now. Obviously, for reasons we all know. And, this close…
PHOENIX—The suspense is over. Trump Hotels has dubbed its new lodging brand Scion and debuted plans for the fledgling property…