MADRID— Palladium Hotel Group plans to expand by implementing a hotel management model in the Caribbean, Mexico, South America and Europe in addition to its current ownership model. In 2016, the company achieved a turnover of $596 million, which represents a 13.94% increase in profit compared to the previous year. A new expansion department led by José Matheu, development director at Palladium Hotel Group, was established to address the changes in structure and its operational system that are needed to implement the group’s growth.
A large part of the expansion efforts that the hotel group will be making will be focused on the Caribbean, Mexico and South America, where it hopes to increase the numbers of American and European visitors. Palladium Hotel Group is actively researching in Aruba, Cartagena de Indias (Colombia) and Los Cabos (Mexico) for management projects to develop in the near future.
Palladium Hotel Group has already implemented its expansion plan for the next few years, which includes mostly five-star properties under the Palladium Hotels & Resorts brand in the Caribbean. Two new resorts in the Costa Mujeres region to the north of Cancun, Mexico—one under the Grand Palladium brand and the other under the group’s premium brand, The Royal Suites by Palladium—and one hotel in Cancun, Ushuaïa Cancun, are currently underway.
Palladium Hotel Group will export its experience in Spain’s Ibiza and Menorca and the Italian island of Sicily to expand the hotel management model to other areas of the Mediterranean such as Mallorca, Spain; the Costa del Sol region of Spain; the Greek Islands and the Algarve region of Portugal.