PLAYA DEL CARMEN, MEXICO—Mahekal Beach Resort has appointed Marina Colunga as director of sales and marketing of the beachfront retreat here.
In this role, Colunga will generate revenue through developing and executing strategies that foster marketing efforts, as well as drive sales and brand awareness, according to the company.
“Marina Colunga brings unparalleled experience in sales and marketing on a local, national and global level, having held director positions for more than a decade with leading luxury resorts around the world,” said Julian Smaldoni, managing director of Mahekal Beach Resort. “Marina’s leadership skills, paired with her drive for success, industry knowledge and strong relationships make her a true asset to our Mahekal family.”
Recently, Colunga served as market director of sales and marketing for four all-inclusive Paradisus Dominican Republic resorts. Her background also includes senior leadership roles at various Marriott Hotels & Resorts, including director of sales and marketing at properties in Mexico and the Dominican Republic.