DAR ES SALAAM, TANZANIA—During the Africa Hotel Investment Forum in Togo, Starwood Hotels & Resorts Worldwide, Inc., revealed plans to introduce its Four Points by Sheraton brand in Tanzania with the signing of Four Points By Sheraton Arusha and Four Points by Sheraton Dar es Salaam. Together, both hotels will add more than 230 rooms and expand the brand’s presence in East Africa.
“The entry of Four Points to Tanzania is a milestone addition to our rapidly growing footprint in Africa and reflects the strong traction the brand has gained in the region,” said Michael Wale, president, Starwood Hotels & Resorts, Europe, Africa and Middle East. “Tanzania has long been on travelers’ bucket lists and Four Points by Sheraton is reinventing travel by offering guests exactly what they need while on the road.”
Owned by Union Trust Limited, the historic Arusha Hotel founded in 1894 will be rebranded as a 108-room Four Points by Sheraton after completion of an ongoing renovation. Arusha acts as the major tourist gateway to the Serengeti Safari circuit and Mount Kilimanjaro, according to Starwood. Set within three acres of tropical gardens, Four Points by Sheraton Arusha is located a few kilometers from the famous Clock Tower in Arusha, known to be the Center of Africa.
Also a conversion from an existing independent hotel, the 126-room Four Points by Sheraton Dar es Salaam is owned by New African Hotel Limited and is located in the central business district of Dar es Salaam, close to the docking area known as the “Harbor of Peace,” according to Starwood.