NEW YORK- HOTEL BUSINESS. has learned that at the upcoming Choice Hotels International Conference to be held in New Orleans on November 17-19, the company plans to unveil its new brand strategies and will also be introducing its new senior vice president of marketing to its franchisees for the first time.
According to a company spokesperson, attendees can also expect to be entertained by a planned event that includes Charles Ledsinger, CEO of Choice Hotels, being “grilled” by Larry King, the broadcast journalist who reports on CNN. (11/8/00) –Diana M. Rodriguez