SILVER SPRING, MD Choice Hotels International has narrowed to four the number of agencies under consideration to assume its consumer advertising account, estimated at $35 to $40 million. Chosen as finalists from 12 agencies that responded to Choice s request for proposals are: Arnold Worldwide, Avrett Free Ginsberg, Bozell Kamstra and Deutsch. All are New York-based with the exception of Arnold Worldwide, which is located in Washington. The four finalists will present their campaigns to Choice executives in January. According to Wayne Wielgus, Choice s svp/marketing, a final selection will be made immediately following. (12/8/00)
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