BRUSSELS, BELGIUM— A new Aloft hotel is expected to open here in 2009. Starwood Hotels & Resorts Worldwide, parent of the new lifestyle brand, has signed an agreement with Thornsett Group Ltd, an Irish property development company, to develop the first Aloft hotel in Europe. The Aloft Brussels, Belgium will have 150 guestrooms and be located on Rue Belliard, Leopold, in the European quarter of the city. It will be approximately 800 feet from the European Commission and European Parliament buildings, and near the Council of Ministers building. The site has full planning permission for a mixed-use development with a gross development value of approximately U.S. $105 million, according to Starwood. In addition to the Aloft hotel, the 74,000-square-foot development will include 108 one- and two-bedroom apartments and approximately 5,000 square feet of retail space with parking. Construction will begin this fall, with completion scheduled for fall 2009. The Aloft brand features guestrooms with loft-like, nine-foot ceilings and oversized windows, large bathrooms and a variety of high-tech amenities. Starwood expects the first Aloft hotels to open in early 2008 and anticipates the brand will have 500 properties worldwide by 2012.
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