PARSIPPANY-TROY HILLS, NJ—Wyndham Rewards has surpassed 50 million members worldwide, according to Wyndham Hotels & Resorts. Additionally, the hospitality group outlined its plans for growing expansion efforts in China.
Launched in 2004, Wyndham Rewards was completely rebranded in summer 2015. The program offers members a guaranteed 1,000 points with every qualified stay and a free night at any of more than 8,000 hotels for a flat rate of just 15,000 points per night. Most recently, the program unveiled a multi-year integration across Wyndham Worldwide and its vacation-rental and vacation-ownership portfolios. Now members may redeem points at more than 17,000 vacation condos and homes worldwide and by late 2018, will have the ability to earn and redeem points at the majority of Wyndham Worldwide’s more than 120,000 properties.
With an expectation of 2,000 hotels open in China by the end of 2019, the company plans to introduce two new brands to the market later this year, including its midscale Wingate by Wyndham brand and its city-centric, lifestyle-based TRYP by Wyndham brand. Complementing brands like Super 8, Wyndham, Howard Johnson and Ramada—the two additions bring the company’s total number of brands open or under development in the country to 11.