DALLAS—LQ Management LLC has named Rajiv Trivedi as executive vp, franchising and chief development officer for La Quinta. Effective immediately, Trivedis expanded role includes direction of all franchising operations and sales, as well as all development activity for the company. He joined La Quinta in 2001 as vp, franchise operations and was promoted to executive vp, franchising in 2006. Under his leadership, the franchise system has grown to more than 320 properties with another 244 hotels in the pipeline.
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