Suburban Lodge Launches Franchisee Website

ATLANTA— Suburban Franchise Systems has unveiled its new franchisee-only website, slafranchise.com. The password-protected site is said to provide existing Suburban Lodge franchisees with “one-stop shopping” for information about design standards, sales and marketing, training, operations, information technology and quality assurance. On slafranchise.com, franchisees can find on-line manuals such as the brand’s Extel 2001 prototype design guidelines, the Sales and Marketing Planner and the Operating Manual. Other operating information includes on-line training presentations, a call center and telemarketing statistics, regional sales and franchise-services schedules, vendor lists, forms and monthly news flashes. The site also includes email links and phone numbers for franchisee-support contacts and a photo gallery of recent franchise openings and other special events. In order to access the confidential information on the site, Suburban Lodge franchisees are each assigned a unique user name and password. For those individuals who are not yet registered users, a demonstration link provides an overview of the sites features.