WHITE PLAINS, NY— Starwood Preferred Guest has launched its new and improved website, www.spg.com. The new site allows members to sign up for monthly e-statements, book rooms at any of Starwood Hotels & Resorts Westin, Sheraton, Four Points by Sheraton, St. Regis, The Luxury Collections and W hotels, and register for exclusive offers that give members the opportunity to earn thousands of bonus Starpoints. In addition, the new site has also enhanced the member award redemption feature to offer members a seamless way to plan their next getaway. “Our goal is to provide our members with an improved, benefit driven, single on-line resource that is consistent with our award winning program – the ultimate one-stop shop for all of their travel needs, says Jim Berra, vice president/loyalty marketing for Starwood. Starwood Preferred Guest, which put its new website to the test by giving its elite Platinum members the opportunity to review the site before it was officially launched, now contains dedicated sections for member benefits, special offers, rates and reservations, redemption partners, customer service, and account information. Members can also now register on-line for Starwood Preferred Guests innovative promotions and perks.
