NAPLES, FL— John Ayres and Lee Weeks have merged Coral Beach Hotels & Resorts and The Coral Beach Club Company, formerly separate companies with shared ownership, to create Coral Beach Hotels & Clubs, a hospitality management and investment company with a portfolio of hotels and country clubs in South Florida and the Caribbean. Lee Weeks, founder of The Coral Beach Club Company, is president and COO of the new company. John Ayres is chairman and CEO. Coral Beach Hotels & Clubs, based in Naples, FL, specializes in “turnarounds,” transforming properties into “profitable enterprises with distinctive character and style.” Coral Beach Hotels & Clubs manages Highland Woods Golf and Country Club in Bonita Springs; Hotel Escalante, Arrowhead Golf Club and Eagle Creek Golf & Country Club in Naples; Chesapeake Resort in Islamorada, in the Florida Keys; Casa Ybel on Sanibel Island; the Blue Moon Hotel, the WinterHaven Hotel, and Essex House Hotel & Suites in South Beach; and the Palm Court Resort and Vero Ocean Suites in Vero Beach. Coral Beach’s current growth plan includes the development of a Caribbean division, beginning with their newest property, the Royal West Indies in Providenciales, Turks & Caicos. In addition, Ayres and Weeks said they are entertaining proposals from prospective investors and independent property owners who have witnessed the company’s successful turnarounds. The hotels managed by Coral Beach are marketed under the banner of the Coral Collection of Fine Hotels & Resorts, whose president is Miami-based Chuck Katan. The group of small boutique-style hotels is positioned as an alternative to large chain hotels, brands and franchises for business and leisure travelers.
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