PHILADELPHIA— LRA Worldwide has been named the recipient of the Presidents Award, Supplier of the Year, by Radisson Hotels & Resorts. Jay Witzel, president/COO of Radisson, and Trudy Rautio, executive vp/CFO of Carlson Hospitality Worldwide, recently presented the award to LRA, a global provider of specialized branding, quality assurance, customer satisfaction measurement and related consulting services. Receiving the award was Rob Rush, president/CEO, and Melissa Farrell, vp, of LRA. Farrell, who has direct responsibility for managing all client activities on behalf of Radisson said her firm was honored to receive the award. “The Carlson Companies is a recognized global leader in the hospitality and travel sectors, and has relationships with many world-class suppliers. To be selected from this great group of vendors by Radisson is very special and rewarding,” Farrell said. Rautio commented, “Over the past three years, Radisson has enjoyed a close partnership with LRA. We have worked together to design and implement an innovative program to measure and improve hotel quality and protect and enhance the Radisson brand. “LRA has helped Radisson migrate all of its performance data to the Internet, using our proprietary KnowledgeNet website,” Rautio continued. “We see clear indicators that our global brand and our portfolio of hotels is making significant progress in these important areas.”
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