WASHINGTON, D.C.— Marriott International executive Bruce Himelstein, CHME, has been elected chairman of the Hospitality Sales & Marketing Association International (HSMAI). In this role, Himelstein, svp/sales and marketing for Marriott Senior Living Services, will guide the organization’s executive committee and board of directors for a one-year term. Himelstein will work to further HSMAI’s awareness and credibility as well as challenge the board and chapter leadership to create innovative and successful products and programs for its broad membership base.
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