MCLEAN, VA—DoubleTree by Hilton has opened the DoubleTree by Hilton Winston Salem-University, located in North Carolina and two miles from Wake Forest University, with access to the area’s major highways, businesses and leisure destinations.
Formerly the independently owned University Hotel & Conference Center, DoubleTree by Hilton Winston Salem-University opens following a $6-million property-wide renovation that included upgrades to the lobby, redesigned guestrooms and newly updated meeting facilities, outdoor pool, fitness center, 24-hour guest pantry and business center, and a new lobby restaurant and bar. The hotel is owned by Salem Hotel Group LLC and managed by Paragon Hotel Company.
“A rich history and bustling economy continue to make Winston-Salem a sought-after destination for both business and leisure travelers. Outside of the downtown area, there have been no full-service hotels catering to this savvy travel audience until now,” said John Greenleaf, global head, DoubleTree by Hilton.
The six-story, 150-room hotel features eclectic, yet modern decor that celebrates the arts and innovation for which Winston-Salem is known, according to the company. The hotel’s contemporary new look incorporates modern furnishings and artwork, encompassing a color palette marked by rich purples, silver hues and dark wood grain accents. Guestrooms offer views of the city and surrounding Pilot Mountains, as well as feature 42-in. HDTVs, mini refrigerators, in-room safes, large ergonomic work desks with connectivity panels and bedside LED reading lights.
Complimentary offerings include an outdoor pool and deck complete with a fire pit, newly expanded 24-hour fitness center with the latest Precor equipment, 24-hour business center and free WiFi throughout the hotel’s public areas and guestrooms.
The onsite restaurant features contemporary American cuisine at Providence Restaurant, open for breakfast, lunch and dinner and serving signature dishes local to the Piedmont Triad area. Providence Restaurant’s full-service bar provides hand-crafted cocktails and nightly drink specials.
With seven flexible meeting rooms totaling 6,000 sq. ft., the property is suited for weddings, special events and receptions for up to 250 people. For larger events, the hotel offers the 3,105-sq.-ft. Serendipity Ballroom and the 2,070-sq.-ft. Salem Room.