NEW YORK, NY—The Concorde Hotels Group is highlighting its differences by adopting a new marketing slogan for 2003: “Meet In Style”. With 94 hotels worldwide in 22 countries, the Concorde Hotels Group is looking to bring together its marketing and sales efforts across the U.S. and Canada around one battle cry, according to Anna Karas, vp/North American Regional Director for the company. The new slogan is expected to communicate to travelers that each Concorde property has a unique and distinct look and feel. For example, the Paris group of seven hotels, which collectively provide 2,000 lodgings nightly, each has a different personality while all providing modern amenities needed for luxury business-related travel, Karas said. Access to these 2,000 rooms in Paris, for example, can now be made through one contact.
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